The Digital Way to Original and Exclusive Entertainment

Globosport Digital is a digital entertainment company with exclusive global internet and mobile rights of over 30 celebrities from Bollywood, Sports and South Indian film industry. It is the new media arm of Globosport, ace tennis player Mahesh Bhupathi’s venture which is already into the business of brand consultancy, celebrity endorsement, events, television production, film production, academics and sports infrastructure.

With the rise in demand for original and exclusive entertainment and stricter IPR laws in the offing, Globosport Digital offers unforeseen new media content for the evolving and curious Indian consumer. The company’s business model of developing and distributing original content over the new media format has created a platform and an opportunity for the fans to interact, engage on one-on-one basis and stay connected with their favorite celebrities 24x7.

Globosport Digital creates and monetizes the digital value of the celebrities by marketing them on the digital space viz. mobile, through its customised short codes and wap sites, along with internet through individual official celebrity websites and the brand portal. In addition, the company also looks after content syndication, merchandising and licensing.